Grocery Store / Super Center, Retail Rapid City, SD – Fire at Safeway store held in check by sprinkler system; Store opens next day December 29, 2015 viking210 According to a release from the Rapid City Fire Department, firefighters were summoned about 5:44 a.m. on Christmas Day to a fire alarm at the Safeway store, at 2120 Mount Rushmore Road. A fire in the deli area had activated two sprinkler heads, which kept the fire down until firefighters could douse the flames. Some produce had to be discarded because of smoke exposure, and Oliver White, the department’s spokesman, said there was a small amount of water damage, but he added that the sprinklers were effective in keeping the small fire from spreading. The store was able to open the next day.